Adviser centre - business brain
Helping you take control of your business
Welcome to the AEGON business brain
With large scale industry changes such as the Retail Distribution Review (RDR) impacting business models, it’s never been more important to make sure your business is future proof.
No matter where you are on the business transition journey this website can introduce you to some simple, proven business planning and marketing techniques used by successful businesses of all shapes and sizes. We can help you develop a proposition that will take you through any transition and beyond.
Proposition zone
The Retail Distribution Review (RDR) is taking shape, using a combination of video, interactive presentations, guides and expert knowledge, we give you some practical advice on how to develop a profitable customer proposition for RDR.
Visit the proposition zoneControl zone
We help you take control of your business by providing a number of top tips and techniques on:
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How to zone
The ‘how to’ zone gives practical advice on how to take your business forward. Helping you with practical advice on all aspects of putting an action plan together.
Explore the zone
Expert zone
Drop in to the expert zone for the latest expert opinion and industry updates plus the chance to ‘ask the expert’ and share your views.
Hot topic...
We all have to wag our own tails, what are your goals for 2012?
Enter the expert zone
RDR hub
To support advisers in the run-up to 2013, we’ve created an online hub of material on all aspects of RDR.
Follow our experts on twitter
What are your RDR goals? Have you set them? If not, why not?
John Joe McGinley, Business Consultancy Manager
Visit our business brain twitter page - aegonbizbrain
Your views
Find out the latest views on key issues of the day. Visit our poll.
The business lounge
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